Parkers, part of The Property Franchise Group (TPFG), is continuing to expand across Berkshire with the opening of a new branch in Caversham.
Owner Craig Pearson, who already operates Parkers offices in Reading, Earley and Woodley, has opened the door to his fourth office.
The launch is also a milestone for franchisor TPFG, which has opened five new offices across its five high street brands since the start of 2021.
Parkers Caversham will be run day-to-day by branch manager Rob Penford and sales negotiator James Hill, who have more than 30 years of experience between them.
Pearson, whose new office is based on Church Street, in the heart of Caversham, said: “We noticed a hole in the market in Caversham, alongside a hunger from local people for an agency that will deliver a premium service in a beautiful location.
“Drawing on the knowledge acquired through years of experience in the industry, our team is ready to make our presence felt and become the best sales and lettings agency in Caversham.”
Xperience franchising managing director at TPFG, Kate Randall, added: “Craig is one of our most successful franchisees and his focus on growth is infectious and inspiring.
“He’s built an incredibly strong team across his three offices and I have no doubt that this new branch in Caversham will be an enormous success.
“Craig also has an incredible desire and appetite to develop his business further, so I’m hugely excited to see what the next few years holds for him and for Parkers.”
Comments (7)
HOW makes a good point. Most of the these press releases are simply one franchise buying or closing another one.
It isn’t news at all and it should be in the Movers and Shakers section.
The difference is Parkers are a well established time served group in the Reading area and a good acquisition with organic expansion .
However the Wokingham Ewemove franchise was started up by individuals without direct estate agency experince as a late career change .
The last throw of the dice before retirement .
Both now reached retirement age and their last set of accounts released last December show a staggering deficit of£259,000 and creditors of £299,000 due in 1 year
With just 1 instruction how are they going to dig themselves out of that hole?
Absolute disgrace that the Head Shepherd has allowed that situation to materialise without intervening
Congratulations
As one door opens in Berkshire alas another one shuts within the Group
One step forward ,two back
Maybe Kate could turn her attentions to Ewemove
Recent losses in Berkshire at Ewemove include Newbury & Bracknell .Wokingham has just the 1 instruction which hit the market in January .Last accounts showing a 6 figure loss so they need every assistance they can get from HQ
Ewemove have been recruiting well ,
Interesting exchange with Ewemove’chatline regarding recent addition Ewemove Quedgley who kicked off at the end of last year
Estate agency but not as we know it
Jenny 16:47
Hi, welcome back to EweMove. If you’re thinking of selling or letting out a property I can offer a free valuation. Shall we chat?
Visitor 16:49
Ewemove Quedgeley. Haven’t they got any properties for sale ? Can’t see any on your site?
Jenny 16:49
Thanks for coming on to chat. Let me see what I can do for you.
You can search all of our properties here; https://www.ewemove.com/#property-search or I’d happy to pass your details to your local branch and they will contact you if they have anything suitable.
Visitor 16:50
I have and can’t see any So is that the case have they no instructions?
Jenny 16:51
I’d be happy to take your details and add you to our mailing list. I’d be happy to pass your details to your local branch so they can contact you if they have anything suitable.
Visitor 16:51
Yes but can you just answer my question .
Jenny 16:52
My apologies. But I can’t confirm that here on chat, but we may also have other properties that are coming to market that are not yet advertised. Could I ask what type of property you’re looking for?
Are we still connected?
Visitor 16:54
I am not looking for any but contemplating a sale Has this branch had any on ?
Jenny 16:55
I’m afraid I don’t have the information here on chat as of the moment, as I have limited access to the main system. But you can check our website as we advertise all of our properties on the major portals including Rightmove, Zoopla & Prime Location as well as the EweMove website and social media platforms such as Facebook, Twitter, and Instagram.
You can check this link: https://www.ewemove.com/property-search/?_fqidqb=616e6195c7&_wp_http_referer=%2Fproperty-search%2F%3F_fqidqb%3D616e6195c7&layout=row&submitted=submitted&lat=51.823669&lon=-2.277564&google_location=&tenure=Buy&location=Quedgeley%2C+Gloucester&bedrooms=-1&priceFrom=0&buyPriceFrom=0&priceTo=9999999999999&buyPriceTo=9999999999&radius=15&include-sold-let=Include
Visitor 16:56
Well if front of house doesn’t know. That really fails to impress
Sent from Outlook
Wow ! I wish I had your spare time …
Your obsession with Ewemove is a little odd How71 ..
Well tend to concentrate on all the listed groups .
However shocked on researching TPFG the heavily buried damage amongst the individual franchisees at Ewemove & the predictament they find themselves in .
Maybe I have taken it on to make sure they have a voice .
All very well the industry having photoshoots handing over a can of beans to a foodbank but these lost sheep are the collateral damage from marketing campaigns which clearly don’t spell out the risks to those without experience
It really doesn’t sit well with the fluffy sheep image which is being portrayed.
If you think that chatline conversation which could be a potential customer looking to instruct represents the future of estate agency good luck to you.
Shoot the messenger by all means
Well the post made me smile and I applaud the efforts made to show some truth behind the spin.