Lomond has marked its second anniversary by unveiling two new initiatives that will spearhead the next stage of its expansion plans.

Co-created at the beginning of 2021 when Lomond Capital and Linley & Simpson merged, the business has now raced past three major milestones on its growth journey.

The company has completed no fewer than 40 acquisitions, propelled its rental portfolio across the UK, and taken its team of people to more than 1,000.

Now, in readiness for the next era of growth, it has announced a brace of major developments – injecting new services into its Lomond Investment Management department, alongside the unveiling of a new brand and website for the group.

Lomond Investment Management adds an extra dimension to its suite of services by offering dedicated support to developers, receivers, investors and trustees spanning the Build-to-Rent, single-family housing, lettings, and offshore markets – with a focus on maximising return and mitigating risk.

With UK-wide coverage, it now offers front-end letting and management, block and estates management, portfolio sales, consultancy and financial appraisal, finance, and bespoke reporting.

The second development sees the business, formerly known as the Lomond Group, being branded simply as Lomond going forwards as part of its new identity and strapline “Property Wisdom at Work”.

Lomond CEO, Ed Phillips, said: “Already in a strong position and with ambitious growth plans, it’s important we gain and retain a competitive edge in our sector as we continue to expand our business organically, as well as acquiring high quality businesses into our existing network and larger agencies to act as a ‘hub’ for new locations.

“We will also continue to develop new business-to-business services alongside Lomond Investment Management and invest in the latest technology to power our regional brands

“That’s why we’ve invested in the one of the most important assets in our businesses - our brand – to ensure it not only reflects what binds us all together but also extends our reach to attract new audiences.  In addition, it will further increase recognition of our group as a major player in our sector.

“Our brands have decades of local market experience and a deep understanding of their customer needs. Our aim is to harness our collective wisdom to help every customer make smarter property decisions.

“Our new Lomond website has been launched and over the coming weeks our new messaging will further come to life as we weave this through key customer journey touchpoints – from portals and digital advertising, to campaigns, email marketing and print collateral.

“An intensive programme to develop and roll out new websites with a brand-new customer portal for every one of our regions, is also being finalised.”