Just when you thought open days couldn’t get any shorter – they just did.
After highlighting a couple of properties with open days lasting an hour, here’s a Purplebricks property that will be open this Saturday for just 30 minutes.
The one-bedroom leasehold home will be open from 3pm to 3.30pm.
Well, the days are still getting shorter!
Not long now before the 15-minute open event.
http://www.rightmove.co.uk/property-for-sale/property-56248883.html?premiumA=true
Comments (9)
I once turned up at an investment property and found that the agent had deliberately booked four other parties in to view at the same time – without telling any of us. In a two bedroom terraced house it was ridiculously crowded and there was an awful atmosphere between everyone. My viewing lasted just long enough to tell the stupid agent that I was ‘Out’.
I’m sure I remember someone suggesting this ages ago…. I think their theory was that rather than showing 5 people round over the course of half a day, if its a smaller slot then everyone will turn up at the same sort of time and create a buzz that drives offers up. Now, in theory that’s not a bad plan, with viewings I always like it if one is arriving just as the other is leaving, shows there is other interest and creates a bit of fear that someone else might ‘steal’ it.
But I still think 30 minutes is too short, you’ll end up with people wanting to book another viewing before offering, or lowering their offer after it’s been accepted when they go back round and realise that the other people were standing in front of a boiler that came out of the Ark and that the damp patch by the back door wasn’t because of everyone trooping in and out as they thought.
Is anyone surprised at this? The model is based on money up front so I’m surprised that they bother with accompanied viewings at all!
Looks like they have changed it now to 3-4pm
Wow, i can get my head around an hour viewing slot (ideally a min of 2 hours) but half an hour?!
I am sure the ‘Agent’ will have plenty of time to spend with viewers selling the benefits, location, assessing their needs and lay the seed for an acceptable offer.
Do you remember the macdonalds advert where the estate agent open a door and just said “Living room!” looks like PB are going the macdonalds route. Maybe they can give the local *cough cough* property professionals a name badge with stars on every mile stone they hit?
https://www.youtube.com/watch?v=e-OWyodwbSA
As they charge £175 to conduct viewings I guess they are doing this open house for £87.50?
And that’s good for who? The client? The buyers? I don’t think so. Cheap publicity stunt that will upset pretty well everyone who attends and is serious in buying.
And it’s likely to put such pressure on buyers to make an instant decision, as they will likely be involved in a rolling auction,that a fall through will loom large in the horizon.
This is someone’s expensive investment not a pen or a kettle. Trying to sell it successfully in 30 minutes is utter nonesense
It isn’t publicity Typhoon, someone is highlighting the level of service an internet listing fee buys.
I wonder if a 30 minute viewing window was offered to win the “listing”?