Zoopla has launched a ‘Special Agents’ programme that will run for the rest of this year and through next.
The campaign is designed to drive awareness of the tools and market intelligence available via Zoopla Pro, ranging from comparables to market share reports.
One lucky ZPG member will also win an Omega watch worth £4,500.
The new campaign sees the launch of a monthly agent newsletter with tailored regional data, and a new LinkedIn group and agent blog providing marketing hints and tips.
There are a number of further features and activities planned over the next year and Zoopla member agents can access the new tools and information and enter the competition through their ZooplaPro account.
Jon Notley, chief commercial officer at ZPG, said: “The campaign is designed to be fun but also useful and informative, with a very lucky member winning a limited edition Omega watch.
“We are also promoting awareness and usage of ZooplaPro, a service that is available to all of our members at no extra cost and which provides a number of useful tools that helps them save time and identify new business opportunities.”
Comments (29)
Dear Zoopla,
It would seem many folk are not happy with the watch, so if you send it to me I will wear it quite happily and will even put an additional Zoopla sticker in my window.
Gump
@simon it’s BOOM! Headshot 🙂
A while back, in quite an emotional way, someone on here discussed the serious decline in newsworthy content being emitted from PIE, and maybe EAT. For every promising article there are at least a handful of tedious ones, but I guess that’s the way it goes sometimes. What is staggering is the amount of time a few of you seem to spend slagging each other off. “OTM this, Z that, RM the other” – it’s pretty lamentable. It’d be far better if you each agreed to meet up somewhere and either beat the living daylights out of each other or have a constructive conversation about the things that actually matter – that being your collective bottom lines and how to achieve more. Whichever the choice, you’d get a great crowd together and if you sold tickets, the money could go to Agents Giving.
On that bombshell…..
Who is up for meeting for a Christmas party?
What could go wrong, differing opinions and alcohol!?
Digital Expert and Robert May exchanging “ideas”
GPL and Danny maybe sharing a kiss under the mistletoe
PeeBee and Russel Quirk talking about far flung listings and the market price.
Come on guys its the season to be Jolly! 😉
I’m having a different Christmas party to smile , it’s on the same night and your not allowed to attend both , entry is £300 a month for the next 5 years 😉
Date , time, venue?
We might as make this a real good event. I bagsy GPL and Peebee
Team -Integrity, Motto – Nec probitas, integritas et animi nihil sumus.
Is it the James Bond LTD edition Omega Watch, made for Spectre?……If it is I’m re-joining Zoopla immediately.
Robert, look at the alternative . Are you suggesting it would be better not to give away a watch? Your probably right about the leads … Your starting to sound like you just wish things didn’t exist . You can’t wish stuff out existence , you can either roll with the times and work out a plan of how best it fits with your business or you can invent some weird thing that takes certain businesses out of listings on a search engine that nobody will ever look at 😉
A single watch worth £4500 is pathetic on the scale of things, a nothing, an insult.
I am not wishing things out of existence just putting the ignorance and arrogance that some service suppliers have for the industry into perspective.
Roll with the times? it that where we all get to OOOOw and arrrrh at the Kings new clothes because we don’t know better?
I haven’t invented anything, I have taken processes invented by others and aligned them as an innovation that replaces technology that got rolled out by Homes on Line and Asserta Homes in the mid late 90’s. The fact it reveals the King is stood there naked is a bonus.
Do you know the graet thing about my system, I have been retired 6 years now, it is a hobby a something to do
At least we are both agreed it’s not a business ….
For me Danny it is a passion and that’s the difference. You turn up to work hoping one day to achieve, I have achieved. When you go to work it is to receive a wage, when I go to work it is to pay a wage.
Win a watch? …..really???!
Wow you really hate zoopla don’t you ? I’ve heard that OTM are doing a very similar competition where one of their agents will win a lead this month
GPL = *HEADSHOT*
What does that post mean Simon? Are you threatening to kill GPL or is that your way of showing Danny how man moist you’re getting over his retort to GPL?
Jokes work best when un-explained Robert.
Sorry I didn’t recognise that as humour.
Thanks to Gump’s explanation it seems Boom Headshot refers to Team Fortress; a free multiplayer killing game where prepubescent American kids get to be all aggressive and shouty on the internet playing with middle age blokes pretending to be teenagers.
Well done Simon great analogy!
It refers to a headshot in any shooter game.
They are certainly full of prepubescent kids, but I don’t recall meeting any middle aged men pretending to be teenagers online though, think you might be getting your sites mixed up Robert
I’m only reporting back what the internet reckons Gump.
Ding Ding,seconds out, round 81!
(this is the 81st story containing Danny & GPL on EYE)
Let’s not bring OTM into the discussion and concentrate on Zoopla Danny. A single £4500 watch? How does that work in a team office environment where everyone contributes to the success and use of system. Does the boss get to nonce about wearing the mega bling everyday rubbing their staff snouts in the fact they [the boss] get all the perks or does everyone get a week with the watch?
A system reliant of cheap gimmick promotions (£4500 is apparently only 18 of the more lucrative utility switch leads) is starting to smack of desperate. Given the potential payday one has to suspect Zoopla are hoping for I worked out they could afford to give away about 315 of these watches each month and still be quids in!
I’m not sure if Jon Notley thinks everyone in the industry is stupid and gullible but it is bad enough he has put his name to a scheme that demonstrates Zoopla’s ignorance of the operational dynamic of an Agency office
Lottery? Pah!
What, am I supposed to win a double roll-over Euromillions and swan about amongst the general populous with my gold suit, Bentley, entourage, A-lister wife and designer dog when there are 65m people who HAVEN’T won the lottery?
Yes, yes I am Robert. What a silly comment.
You don’t have any understanding of Estate Agents do you?
Estate agents of 2015 or Estate Agents of 1999?
Did you state earlier that you had retired, Robert?
Makes considerable sense.
Good point, you don’t understand Estate Agent capable of valuing property without access to the internet, a glasses guide (random number generator) or a competitor agent’s phished data.
Morning Robert….. good to see you are on form so early!
danny? …..an evening with you would be reward enough!
simon? …..are you danny? a danette? or just not able to configure an independent comment? …..I think you can win an opportunity to spend an evening with yourself!
zoopla….. a watch? really?! all that marketing knowledge, business skills….. all sitting around a table….. and you come up with a watch?!! If you at zoopla had spent less time looking at your watches and more time at the property market/estate agents etc…. you wouldn’t have to give away a watch?! …..that’s just 1 watch?! …..I like Robert’s idea…. each deserving person gets a week of wearing The Watch!
Oh look! …..it’s Zoopla time…. where The Watch forever turns backwards in the hope of reversing time and changing its future….. too late!
Meanwhile at OTM Towers the geniuses at work deliver their master plan, backwards, luddite, exclusive, inferior, niche, immensely expensive and after a year, anonymous.
Ironic that you wind a watch up, which is what Zoopla does to you, G.
Do you dream in purple, too?
DE?….. you’re having another one of your OTM Dreams again…. where you lather yourself in a frenzy thinking bout OTM and me dressed in purple….. however I never mentioned OTM?
Bloopla never did me any harm…. nor any good….. so when it came to flushing….. I pressed the button and they spiralled away in an instant!
Trust me…. I would have loved to flush Blightmove first however as Zoopla were a No2…. they had to go first!
Think of me in purple instead, that should stop your hot flushes!
Why do write like someone sending a western union telegram… There is such a thing as a comma….. Every time you press it Alex Chesterman takes money directly from your bank account…..
message ends