OnTheMarket has announced record traffic to the portal and listing agreements with over 11,000 branches, while delivering a record number of leads to agents.
In a statement to the London Stock Exchange yesterday, it said that the number of offices listing with it is now over double the number listing at the time of the company’s admission to AIM on February 9.
OTM also said that there was a record high of 17.4m visits last month, over three times the traffic in February.
Last month, it also delivered record levels of phone and email leads. The statement did not give a number but said the total figure was more than four times those delivered in February.
OTM is currently recruiting new members by offering free listings, which it hopes to convert to full tariff contracts “when the value of its offering has been demonstrated”.
Its statement yesterday said: “The sales team is continuing to see encouragingly high levels of agent support and conversion to signed contracts when it presents the opportunity of listing on an agent-backed portal.”
CEO Ian Springett said: “In less than eight months since our IPO, we have doubled the number of agent offices contracted to list on OTM, trebled the number of visits made to it and quadrupled the number of email and telephone leads delivered from it to agents.
“Our strategy to grow rapidly the scale of the portal is working and these latest milestones indicate that more property-seekers using OTM and viewing more properties – many of which are listed with us on a New & Exclusive basis – is a recipe for generating more value to agents.
“That value is not just in the direct advertising return we provide but also in creating much-needed competition in a market previously dominated by just two large portal groups.”