New research by Rightmove shows that Victorian homes are the most searched for period property style.

Rightmove’s Keyword Sort tool highlights the wider popularity of historic and unique properties, with ‘character’ and ‘period’ ranking in the top 20 most searched-for keywords in property criteria this year.

Georgian properties are the second most searched-for style, while the third most popular home style is Edwardian, followed by Tudor in forth, and Regency homes in fifth.

Rightmove’s Property Expert Tim Bannister said: “Home hunters continue to be captivated by the character and charm of properties that we see in period dramas. Victorian homes remain particularly popular, characterised by their historic charm, solid construction, and spacious interiors. You’ll often find Victorian houses in some of the most desirable locations which include convenient access to schools and transport links.”

The top five most popular period home styles are as follows:

  1. Victorian
  1. Georgian
  1. Edwardian
  1. Tudor
  1. Regency

Reflecting on the Rightmove study, Matt Thompson, head of sales at Chestertons, said: “London’s property market boasts a great number of Georgian, Victorian and Edwardian houses with each architectural style having its own fanbase. It is worth noting that, post-pandemic, we did see a slight spike in interest for Georgian properties as buyers were driven to find a house style that has a reputation for being more spacious and could accommodate a home office more easily. Still, as demand for properties in the capital outstrips supply, all architectural styles continue to attract buyer interest and offers.”

Robert McLaughlin, KFH sales director of North and Central London, commented: “From small, terraced houses to grand villas, Victorian properties have an abundance of character details that remain popular and in demand with today’s buyers. If we are lucky enough to market a Victorian home, demand from buyers is high as their charm never really seems to go out of fashion.”

Michael Holden, NAEA Propertymark president, added: “While many British consumers cherish houses with history and character to them, it is vital that consumers remain aware of many of the challenges that come with older properties, whether that concerns an older property’s roofing or windows.”