easyProperty has raised just over £800,000 from investors including Sir Stelios Haji-Ioannou.
Just over five years after raising £25m investment from hedge fund Toscafund, the online agency has launched an equity crowdfunding campaign on Seedrs, which has attracted £806,000.
Haji-Ioannou, who contributed £300,000 to the fundraising on Seedr, said: “It offers local expertise and low-cost professionalism to take the hassle and expense out of moving.”
The company, which operates under licence from the easyJet founder, will use the cash to invest in IT improvements and to prepare for expansion.
David Brierley, easyProperty chief executive, wants to introduce around 100 new territories by the end of the year, adding to the 34 currently in operation.
Brierley, who is hoping to attract a number of agents, said: “People are looking for something different from their careers as we emerge from the pandemic. We can train them, support them, give them all the tools they need to do the job and away they go.
“There’s no question the brand opens doors. People know the logo and they seem to like what it stands for.”