Outlook for homeowners, landlords and mortgage rates in 2026
What can agents expect in 2026?
Research & Insight
Richard Donnell
of Zoopla
Property tax panic – why the Budget is likely to be softer than the headlines suggest
Sales activity in 2025 has recovered to long-term norms, and agents are heading into 2026 with strong pipelines worth over £1bn in commission
Could property tax reform unlock sales and boost estate agent revenues?
Could tax reforms increase property transactions?
OPINION: With UK housing worth £10trn, is a tax hike inevitable?
The government is on the lookout for tax receipts to balance the books - is housing in the firing line?
Opinion: London – a very different market for estate agents
The value of the sales market in London is bigger than any other region, but it’s dwarfed by the income from lettings
Will lower base rates see more landlords investing in the buy-to-let sector?
Letting and management income is important, core revenue for estate agents
OPINION: UK housing sales outlook post tariffs and taxes
Despite the market headwinds, there are still reasons to be positive
Unlocking vendors in 2025
The latest research shows 17% of current home owners (future vendors) want to move home now or in the next two years
Affordability the big theme shaping the 2025 housing outlook
There are several key trends that will shape the housing market over the next 12 months
Budget 2024: Four tax areas to watch that directly impact housing
Recent governments have focused on how to raise revenues more than focus on how the taxation of property can help drive better outcomes for the efficient functioning of the market
Pressure on renters starts to ease as rents fall
As the rental market returns to normal rates of rent inflation some landlords are opting to list homes for sale that were previously rented
Rental reform – how far should the new government go?
Richard Donnell, executive director, Zoopla weighs in on the issue
It’s about more than manifestos – interest rates hold the key to housing
The main eye-catching consumer-focused housing headlines have already been pre-trailed in the media prior to the manifesto launches, aimed largely at first-time buyers
Vendors back in force, but how can estate agents maximise sales?
Estate agency sales stock is currently at the highest level for five years
The property market is bouncing back, what can we expect over the rest of 2024?
What will happen to house prices and transactions?
Brave politicians required to free the shackles from the housing market
The housing industry continues to feel the combined impact of a raft of interconnected policy initiatives, and that needs to change
How is 2024 shaping up for estate agents?
While much of the media focus is on the direction of house prices what really matters to agents and housebuilders are volumes and the number of sales
How to navigate the great rental market consolidation
Having a decent letting book is an essential value driver for any agency business
OPINION: Some reasons for agents to be more hopeful for 2023
Richard Donnel, executive director of research at Zoopla, looks at where the opportunities for estate agents are