Zoopla Property Group has announced the milestone of reaching over 7m downloads for its mobile apps.

During October almost half (49%) of all interactions on the ZPG platform were from a smartphone.

In the current Apple App Store rankings the Zoopla app is currently in the top ten in the free Lifestyle app category.

Lawrence Hall of ZPG said: “It’s no secret that the explosion of mobile is the single most important development that is changing the way home movers search for property.

“With over 7m downloads of our apps and over 65% of all visits to our platform now via mobile, our members are taking advantage of both our clear market position and continuous shift to mobile.”