A majority of Yorkshire residents consider a ‘good local pub’ an essential factor when choosing a new home, according to research.
Sixty per cent of respondents in the region said having a quality pub nearby is a top priority during their house-hunting process.
The Yorkshire study, carried out for the Long Live the Local campaign, found that pubs rank higher than other amenities such as education establishments, fitness hubs and places of worship. Nearly half (45%) of participants valued access to a local pub more than proximity to schools (33%), gyms (15%) or religious institutions (14%).
Pubs are also seen as crucial to building strong communities, with almost three-quarters (74%) of those surveyed identifying them as central to vibrant local life. Furthermore, 49% admitted to exploring property prices in areas where they had discovered a particularly good pub.
Visiting a pub is also a popular way for prospective buyers and renters to assess a neighbourhood’s appeal, with 44% using this as a strategy to understand the community atmosphere.
Emma McClarkin, chief executive of the British Beer and Pub Association (BBPA), which leads the Long Live the Local campaign, emphasised the pivotal role pubs play in community life. She said: “A good local is understandably at the top of many people’s wish lists when house hunting. They also are a sign of real social value in their communities and good pubs offer so much more than a quality pint.
“It’s a place to meet new neighbours and friends, catch up on all the local news, and tuck into some delicious pub grub when you can’t face the washing up.”
The BBPA is encouraging support for the Long Live the Local campaign to help protect pubs as vital cornerstones of community life.