Upfront information has potential ‘to boost property pipelines significantly’

With just over a month to go until the new rules around upfront material information come into effect, new research shows that many property buyers are enthusiastic about the upcoming changes.

A survey has revealed that consumers are happy and ready to pay for upfront material information.

Beth Rudolf, director of delivery at the Conveyancing Association (CA), which carried out the study, said: “98% thought upfront information was a good idea. Of these respondents, 96% were property-owning sellers, who are prepared to pay for more information upfront.

“What was especially interesting was the response from people who were part way through a transaction; they were even more likely to think paying for better information was a good idea. I think that tells us everything we need to know – the consumer is absolutely behind it.”

Ben Ridgway, iamproperty managing director, believes that the changes have the potential to usher in a new era for estate agents.

He commented: “At the very least, fall-through rates should reduce. An industry average that has over 30% of properties falling through – it’s just crazy to think about all the wasted time and resource.

“Upfront information has the potential to boost property pipelines significantly, which goes straight to the bottom line for estate agents.”

 

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