The Ombudsman is to draw Purplebricks’ attention to an article she wrote last week for EYE.

In the piece, Katrine Sporle advised when agents should use terms to describe the status of homes they are selling.

She said: “[The term] ‘Sold’ should only be used once contracts have been exchanged.”

Her article also stated: “The NTS Guidance (National Trading Standards Estate Agency Team) on property sales states that the term ‘Sold’ can be used only after contracts have been exchanged.

“Therefore, if a property is ‘Sold Subject To Contract’, it should not be advertised as ‘Sold’ or ‘Sale Completed’, as this would not be true and could be misleading.”

Purplebricks does – for example in its latest annual report to shareholders – sometimes report properties which are SSTC as sales, although it does make it clear that they are, indeed, Sold Subject to Contract.

Sporle said: “TPO has not received any consumer complaints against Purplebricks in this respect.

“However,  we will draw their attention to the article in light of the comments received.”

Question: Should agents say Sale Agreed, Under Offer, or Sold Subject to Contract?