A new platform for estate agents to network with each other has been launched in the UK.
Called AgentHub, it claims to be the UK’s first platform featuring both a multi-listing service and a customer relationship management tool.
It describes itself as a “new and exciting concept that has been designed by property experts for property experts.”
Built on top of Salesforce CRM software, the platform is touted as “suitable for anyone working within the property sector, including estate and letting agents, mortgage brokers, solicitors, relocation agents and acquisition agents”.
Agent Hub director Ashley Mckella said: “Property hunting is notoriously a disheartening and frustrating process. Endless visits to multiple agents, mortgage brokers and solicitors will no doubt ring true for many that have gone through the buying process. Agent Hub is designed to give property professionals a platform for collaboration through property sharing and networking, leading to better customer satisfaction.”
Mckella added that their journey “has been incredibly rewarding to see Agent Hub’s transformation from a nugget of inspiration to the professional platform that we have created today”.
At a cost of £99 per month + £49 per month for each additional member of staff, the software breaks with the tradition of charging per branch (or by property volume as is the case with non-traditional agencies on Rightmove).
Existing UK MLS platform include the likes of Lonres and INEA. Agents can get a demo of the new service at www.agenthubltd.com
For sure not the first
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But will it be the more successful…?
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Would have been far more adult to respond with an actual answer rather than simply ‘Dislike’ the comment – would it not?
The digital equivalent of sticking your tongue out and wiggling your fingers while your thumbs are in your ears doesn’t score any points with the readership, I’m afraid.
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There’s that famous old saying – “ignorance is bliss”.
Ladies and gentlemen – I bring you a soul clearly in raptures…
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“Property hunting is notoriously a disheartening and frustrating process. Endless visits to multiple agents, mortgage brokers and solicitors will no doubt ring true for many that have gone through the buying process”
In the 90’s maybe, but I think Rightmove may have solved this problem.
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Not true. Research shows that 85%-90% of people search online. But there is great resources in the 10%-15% that an agent can bring to the table off line.
The 85%-90% is a static based on agents having similar pics, price, beds and location on details to be searched on RM and Z.
But when a main agent subs out, the many agents 10%-15%’s all added up can achieve as much as the portal does.
We recently did a INEA trial with a Countrywide office. The CW put the home on RM and Z and achieved 7 viewers. The sub agents achieved another 9 viewers away from portal pull. The outcome was a sstc and 3 offers via 3 different offices = V happy vendor happy to pay a higher agents fee and a sstc £35k higher han other agent lower valuation.
MLS works. When agents understand how to work it.
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‘Research shows that 85%-90% of people search online.’
Research by who?
Statistics show that 91.73% of statistics are made up on the spot, Mr Mealham.
I’ve never seen anyone quote as low as 85% – usually over 90%.
And it’s always portals or Call-Centre Agents quoting the stats.
Funny, that.
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Hi PeeBee. the 85% is my thoughts knocking the 90% people often quote. In fact when main/sub agency is done right. I know the 90% from portals with same pics and write ups and price can remain constant regardless of agent, But the 10% is a changing factor unique to each agents outlets and abilities and attributes. as such the impact can reduce the portals pull to poss 50%
Agree that web interest (people) would love 91/92% plus, But I don’t dig it when I see main agency pulling in greater numbers of viewers from combined other agents efforts when working along side a main agent.
Even over in the USA the biggest group (NAR/National Association of Realtors) quotes 90% of home buyers searched online during their home buying process.
Even Googling 90% search property online, brings up like quotes in the UK. Even Zpg throw out 90% start on line:
http://webcache.googleusercontent.com/search?q=cache:OYfaCC91HYsJ:www.zpg.co.uk/for-agents/marketing-services/agency-websites+&cd=13&hl=en&ct=clnk&gl=uk
Truth is I believe the 10% is equally as powerful (in numbers), especially when it’s many X agents 10%’s when offices and outlets and clients unique to them (10%’s) can be different to the main agent up the road.
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“…the 85% is my thoughts knocking the 90% people often quote.”
Oh, dear.
Mr Mealham – you know how these comment threads work. People smell ******** and query it.
What you’ve just done is admitted you shut the bill with the rest of the perps – that there was no ‘research’ whatsoever to fall back on and as a result you’ve just increased the percentage of MUOTS statistics.
But it’s your credibility as a result that you should be more concerned about, Sir, to be frank.
I expect better from you.
And I haven’t even started on the rest of your ‘statistics’… things could get messy here.
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peebee, i talk to agents who network daily. I think live research in this niche part of agency daily qualifies me on the subject of MLS – main/sub agency.
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“I think live research in this niche part of agency daily qualifies me on the subject of MLS – main/sub agency.”
But your comment was nothing whatsoever to do with that – or the price of eggs, for that matter.
You made a statement in relation to “research” into what percentage of people search for property on portals.
You, asking your mates, doesn’t count.
Sorry.
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“Even Googling 90% search property online, brings up like quotes in the UK. Even Zpg throw out 90% start on line…”
“Even over in the USA the biggest group (NAR/National Association of Realtors) quotes 90% of home buyers searched online during their home buying process.”
That would be ZPG and NAR who both have something called a property “portal” – yes?
I repeat my earlier statement –
And it’s always portals or Call-Centre Agents quoting the stats.
You obviously didn’t see that line.
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Do you just post to wind people up? As all you ever do is disagree with people, and when they dislike your comments you throw your toys out the pram, I can’t quite understand it?
You do realise that your views and opinions aren’t actually always right, and people are also entitled to their opinion as well?
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I’m far from throwing my toys out of the pram – I’m actually inviting the ‘Dislikers’ to enter debate, if you actually read what I say.
Do I post “just to wind people up”? Clearly, I wind you up – and I have a very different opinion of certain things that you do – makes for interesting debate, does it not?
I have never claimed my opinions and views are “right” – but they are mine, and I rightly intend to stick to them until someone proves them incorrect beyond all doubt in my mind.
Stick around a bit longer and you’ll get the hang of this ‘debate’ malarkey.
Whatever you do – don’t throw your toys out of the pram and storm off in a huff – people will talk about you when you’ve gone…
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Peebee you say: I’m actually inviting the ‘Dislikers’ to enter debate, if you actually read what I say.
Who said I had given you a dislike?? I hadn’t. So now your comment is wrong as you imply you invited me to comment.
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Mr Mealham…
I don’t know – who did say it? Not me – that’s for sure.
So I guess my comment is still valid – I trust you agree?
With regard to the ‘Dislikers’ – whoever the cap fits knows who they are.
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I must be thicker than I thought.
I don’t get the concept
If you want to find a property you go on z or RM or the other one.
If you are looking to sell and want to pick an agent you use recommendation or because of fees or because you like the look of the agent and they are easily found.
If we are talking a sub agent then unless the other agent wants to share the agent with the buyer cant do much about it. Particularly as many of the large corporate agents will not share as policy.
Better go and get a second cup of coffee see if this gets any clearer !
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Property Paddy. The main/subbing agency practice is ages old, you’re not alone many don’t get it, which I don’t mean derogatively.
But having it as a premium solution/option, changes the way an agent can pitch to a vendor offering more local outlets. Important as most people move locally.
Typically, it can achieve 50% to 100% higher than other local agency sole fees. By subbing out, you can expect subs back.
Onwards we have started a MLS trial with a local LSL (Your Move). In an area where agents are fighting at 0.75% to 1% fees. I secured them a listing at 2% with sub agents in place, on intro would get 1%. At that property I spoke to a neighbour who was about to appoint a budget agent to see for under £1,000. I pointed out the value of a local main agent and got that listing for Your Move too. They have now secured a sstc on that one.
MLS has a lot of local agent to agent value, if agents just open to looking at it.
But it also takes an agent to be able to confidently pitch a sole + premium option.
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The same Agent can confidently pitch the same ‘premium’ fee without your hangers-on, Mr Mealham.
Or at least he/she should be able to – or their ability to do the job and actually earn that fee comes into question in my opinion…
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Many agents of 5-10-15 years haven’t been taught, experienced or would know how to pitch MLS PeeBee. As such many pre understanding do run on lower fees, so what you’re saying is that I help agents ability to do their job in instances better 😉
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I never said anything about pitching ‘MLS’, Mr Mealham – and I certainly never said that you were helping anyone to do anything.
Suggest you read my post again.
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Seems to add another stage to an already-contrived process.
Adding middle men rarely makes things easier.
Go out on Saturday and speak to a few local agents. That did the job before the internet, so why shouldn’t it now?
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Mr Harvey. I learnt main sub agency 30 years ago (well pre the tinternet). There is also a value in having a good middle man (or lady) on board to assist sellers and even buyers in negotiating a best price.
There is also a good book just out called ‘The Middleman economy’ that shows why acting for clients in property should be more like a concierge service, where agents (not just listers) should justify their worth and gin fees accordingly.
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Sounds like American “real estate” to me.
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Is that an opinion – or an observation?
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And yes – I’m winding you up.
See the difference?
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