Fine & Country has launched its latest advertising campaign, ‘Dare to be Iconic’, which will span across multiple media platforms, including radio, social media, programmatic adverts, website, prints adverts in magazines, canvassing cards, and window cards.

The ‘Dare to be Iconic’ campaign message revolves around customers’ lifestyles, urging them to embrace their aspirations and dreams with Fine & Country as their trusted property partner.

The campaign aims to portray Fine & Country as the estate agency of choices within the upper quartile of the sector.

Emilie Despois, chief marketing officer for Fine & Country, said: “Our aim is to inspire our customers to live the life they aspire to by choosing Fine & Country as their property partner.”

“This campaign has been meticulously crafted over several months, with the aim of resonating with our audience on a deeper level. We want to convey the message that choosing Fine & Country means choosing excellence, trust, and a commitment to fulfilling your dreams,” she added.