Online agent easyProperty has introduced three payment options – upfront fee, split fee, and No Sale, No Fee.
However, there are no clues on the newly launched website as to what any of the prices might be.
The live chat feature was not forthcoming either.
We were told: “Our fees are dependent on the area that your property is based in. It would be best for my colleague who is in the area to come out and have a chat with you to discuss the package options.”
Pressed further, we were told that we needed to be put in touch with the local property professional.
Russell Humphrey, managing director of easyProperty, said: “Each local market is unique and as such, an across-the-board fee structure doesn’t work for everyone.”
Humphrey said: “Before making the changes we worked with our easyProperty National Advisory Council to gain valuable feedback from our current licensees as to what changes they would like us to make to the model.
“The decision to evaluate and add to our fee options was based on two things.
“Firstly, and most importantly, we wanted to provide our customers with more choice.
“And, secondly, we wanted to give our licensees more flexibility in how they operate.”
Humphrey said that regardless of the type of package the customer decides on, all options will include a full estate agency service from advert creation and advertising on Rightmove and Zoopla, to offer negotiation and sales progression.
He added: “Also, a great feature is that every vendor will have their own dashboard to ensure they can check their sale or viewing requests at any point.
“This means that they will be kept in the loop throughout the process and know exactly what’s happening with the sale of their property at any given time.”
In October last year, easyProperty hiked its prices by £100 to an upfront fee of £699. It gave a choice of a split fee, charged at £295 upfront plus £695 on completion.
At that time, there were 4,405 listings on easyProperty’s website. Yesterday, a search of the UK found 1,503.
Separately, another online agent, Griffin Residential, is now offering four payment options – £195 in advance for its ‘DIY package’, or £395 on completion; while for its ‘full property particulars service’, it is now charging £295 in advance, or £495 on completion.
Both the pay on completion options require sellers to use When you Move for conveyancing.
Griffin Residential offers Rightmove and Zoopla listings with all its packages.