The easyProperty network of estate agents will be provided with Apex27’s advanced CRM platform after a new deal betwen the two companies was agreed.
Apex27, a cloud-based platform, offers features including diary, lead tracking, reporting, brochure creation, social media and 40-plus integrations all from a single dashboard.
Apex27 now has 872 users. easyProperty is their largest single customer to date, with a deal agreed for an initial three years.
Jason Bull, COO of easyProperty, said: “Despite the huge advances in consumer experiences in other sectors and the very habits of customers nothing much has changed in estate agency for many years. Our philosophy at easyProperty is to make every move easy.
“Simplifying and speeding up the process is our prime aim. Booking appointments, creating and sharing feedback, making and receiving offers and then gaining access to information and updates on the journey from sale agreed to exchange are all areas we can and will improve.
“Most estate agency CRM’s are basically a rehash of what’s been around for years before with some superficial tweaks. Apex 27 has come at it from a different angle and has not been influenced in its design and functionality by ‘that’s the way it’s always been’ thinking. It has instead looked at what will make the user journey easier, smoother and more intuitive for all involved.
“Apex 27 automates a heck of a lot of things that otherwise would require manual intervention and that creates space for our agents to invest time and effort in activities that win business as opposed to time being occupied by admin tasks.
“Smoother, faster, easier and quicker are the things I believe will be the real USP’s of using Apex 27 and that will create far more enjoyable user journeys and experiences for all concerned.”
James Wright, Founder at Apex27, commented: “It [having easyProperty as a client] endorses all the work we’ve put into making Apex27 a completely new CRM offering which we believe is far better than anything available before.
“We’re sure easyProperty’s agents will love using Apex27 and that it will save them time and work, make them more productive and ultimately help them sell more houses!”
Comments (6)
As a former developer who entered the property world its amazing to me how many of these companies there are. All an agent has to do to built a CRM that is really disruptive is to just hire developers to make them a bespoke solution.
‘Just hire developers to make a bespoke solution’ that’s like saying all you have to do to sell a house is put it on a portal.
With 47 listings and just one marked as sstc I’d say they are definitely doing things differently to most agents!
I’m starting to get really fed up with these companies promising to shake up the industry, do things differently and think outside the box.
“Insanity is doing the same thing over and over and expecting different results. “
It’s getting so boring.
Somebody put them out of their misery Please!
I’d forgotten all about these jokers! Is it still going? Blimey.