Yopa has appointed Peter Everett as its new commercial director.

He will join the online estate agency next week following a year at Irish proptech provider Offr, where he consulted on their UK launch.

Everett has almost 40 years of experience in estate agency, including 25 years with LSL and a decade at Hamptons.

Joining LSL in 1982, Everett moved to the head office in York in 1999 in a strategic marketing capacity, helping to transform GA Property Services into the Your Move brand we know today. He then went on to head up Your Move’s franchise operation.

At Hamptons from 2010 to 2020, Everett was head of sales, covering 50 offices outside of London. His key achievements included managing two acquisitions, the establishment of the new homes business and a new conveyancing brand. He also acted as business development director at Hamptons over 2007 and 2008.

At Yopa, Everett’s role will involve overseeing sales operations – including recruitment and sales field expansion – while influencing Yopa’s future proposition as the company targets further growth.

Everett said: “I hope that my diverse industry experience can help to further substantially grow the business.

“I’m a huge believer that technology can be a force for good in the estate agency industry and this, combined with continued high levels of personalised customer service, will enable Yopa to further cement itself as one of the most trusted and recognised brands for UK home movers.”

Everett clearly has a wealth of estate agency experience that will be fundamental to helping YOPA grow, according to the firm’s managing director, Freddie Cornes.

He commented: “Yopa has continued its dramatic growth since reaching profit six months ahead of schedule last year, with revenues up over 80% YoY in the first quarter of 2021, and up 110% year to date.”

Year to date, Yopa, which claims to be the fifth largest estate agency brand in the UK, says its new listings have jumped 25% compared with 2019 and 40% versus 2020.

The company, which has just over 150 local agents, reports that average revenue per instruction is up 50% and agent revenues have increased by 71% Y-o-Y.

Cornes added: “We are continuing to invest in areas of opportunity and growth, so it’s a really exciting time to have Peter joining the team.”