OnTheMarket says it has set new records with the number of leads delivered to advertisers in July.

The portal generated more than 2 million leads, an 11% increase from June, with an average of 148 per advertiser.

Visits also exceeded 27 million for the month, compared to 25 million in June.

Clive Beattie, Acting Chief Executive Officer of OnTheMarket, said:

“We are very pleased to have achieved the second month in a row for record leads and to see such strong levels of traffic. As consumer awareness of, and engagement with, OnTheMarket continues to grow, our performance goes from strength to strength.

“Two million leads within one month represents an exciting milestone for our agent owners and should encourage all agents to now fully support OnTheMarket. Never has there been a more important time for agents to work together to improve competition, innovation and customer service within the industry.

“As more agents support OnTheMarket and become shareholders, our performance and value for our agent shareholders, who have a 65% majority ownership of the portal, will only grow stronger.”

Meanwhile, the OnTheMarket advert is back on TV.

The portal has secured spots across ITV, Channel 4 and a wide selection of digital channels, including Sky.

On ITV, the advert will appear in Joanna Lumley’s Fabulous World along with Wonders of the Coast Path. There are also spots in Downton Abbey and Doc Martin.

On Channel 4, OnTheMarket has secured a spot in Curing Corona – a show that should be highly anticipated due to the current environment. The advert will also feature on More 4, with Escape to the Chateau DIY and Grand Designs.

On Sky, it will be seen in the highly-rated film Joker, and it will feature in A League of Their Own – European Road Tour, with Jamie Redknapp and Freddie Flintoff on a road adventure across Europe.

The 30 second and 10 second adverts will also run on the catch-up services on the ITV Hub, All4 and Sky, as well as appearing on the Videology and Finecast networks.

The videos – featuring a reworked version of the ‘Chas n’ Dave’ tune ‘Down to Margate’,  were first aired in September 2018 – to somewhat mixed reactions.

OnTheMarket today launches new TV campaign, days after watchdog banned previous ad