Nine-branch firm acquires smaller competitor to take rental portfolio to over 2,500 properties

Keatons has acquired long-established east London brand Elizabeth Pryce whose two offices are based in Canary Wharf and Wanstead.

This acquisition will take Keatons to over 2,500 managed rental properties with a value in excess £1.25bn.

Elizabeth Pryce and Keatons were both launched in 1998.

Keatons is celebrating its 20th anniversary in May, having opened its first branch in Mile End in 1998 and since then opening a further eight offices across London. It currently has around 100 members of staff.

Keatons is retaining the Elizabeth Pryce team who will work alongside directors to implement the transition.

Keatons co-founder Kye Wheatley said: “This is a really exciting acquisition for us as Elizabeth Pryce has a great reputation in east London and its excellent team of people will further complement our number one position in that area.”

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