CRM platform Rex Software has announced the launch of Rex Hub, a way for agents to provide vendors real-time, self-serve access to information regarding their home-selling process.

Humanising the digital-first experience, Rex Hub allows agents to give their clients further involvement in the selling process, from inspections and offers, to marketing updates and performance insights.

The platform has been designed to be “as seamless and user-intuitive as possible” for vendors. The agent provides a unique and secure code that takes the client to the portal in one click, where they then have immediate access to critical campaign activity, documents, feedback, performance updates, offers and more.

With Rex Hub, the agent in control to choose what the vendor sees as well as the ability to customise the portal’s front end in their required colours and branding.

Mark Hinkins, commercial director at Rex Software said: “As consumers, we are now accustomed to living in a digital age where we expect to be able to self-serve and gain access to information on demand. Vendors are no different.

“They want the ability to know information regarding their house sale without having to rely on the availability of their agent. This is why we have developed Rex Hub; it isn’t there to replace agent interaction with vendors, it’s there to complement that relationship with a 24/7 accessible service.

“It’s important that those pushing the technology within our sector forward are always looking at new, innovative ways for our customers and end-users to succeed. Rex Hub is our latest product doing just that, and we can’t wait for agents and vendors to see the benefits for themselves.”

Tegan Doll from Key2Sale said: “Rex Hub is a user-friendly portal that gives vendors everything they need in one place, with real-time updates and clear visibility on feedback and marketing progress. It’s also a huge time saver for our team, making the whole reporting process more efficient and seamless.”