Leaders Romans Group (LRG) has redesigned its estate agency boards to “showcase brand consistency” and promote the company’s carbon-neutral status.
The boards have been produced in collaboration with Kremer Signs, and are made from fully recyclable materials. According to LRG, the initiative reflects the company’s “ongoing dedication to reducing its environmental footprint and achieving broader sustainability goals”.
Kiersty Sims, marketing director at LRG, commented: “As part of our commitment to sustainability and brand cohesion, we have redesigned our agency boards to give our brands a fresh, more unified look. By standardising their proportions, we’re enhancing brand consistency across the group.
“Additionally, we’re proud to use recycled and recyclable materials in our new boards, underscoring our dedication to sustainable practices. This redesign also allows us to prominently share our carbon-neutral status, setting us apart as more people across the UK prioritise environmentally conscious choices.”
Gary Gosney, Managing Director at Kremer Signs, added: “We are thrilled to support LRG in their commitment to sustainability. Our eco-boards are designed to provide the same high-quality signage while significantly reducing environmental impact. It’s partnerships like these that drive meaningful change in the industry.”
The redesign is part of LRG’s broader sustainability efforts, which have seen the company maintain its carbon-neutral status – achieved eight years ahead of the 2030 target – for two consecutive years.
Leaders go further wokey, maybe that’s why they got rid of their experienced staff in exchange for youngsters, Neville Lee will be turning in his grave.
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They will have the rainbow thing on soon to show how woke they are
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I really don’t see how using recyclable materials in their boards could be considered “woke” – more like common sense, and care for the environment, surely.
Yes, it’s perhaps a small thing to make a press release about, but you use what you can to get exposure.
I am also not sure why changing all your staff is “woke”. Losing all experienced staff for youngsters sounds like poor management, to me. The company I used to work for did exactly that 20 odd years ago – now the company is a shadow of it’s former self, but, hey, that’s big corporates for you!
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