With one week to go, agents and local papers are uniting to publicise OnTheMarket.

Below is how one – the Property Echo in Grimsby – is handling the message.

Meanwhile, another London agent dealing with premium properties, W A Ellis, told Eye yesterday that it is dropping Zoopla in favour of Rightmove.

In an emailed message to customers, it says that OnTheMarket will be launching with a multi-million pound marketing budget and that from next Monday “we shall be proudly displaying all of our instructed properties at OnTheMarket.com

“We look forward to offering you this very practical and industry-led tool.

“This is the best move for our clients.”

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