The Federation of Independent Agents (FIA) has entered into a strategic partnership with property marketing agency Frank Marketing, providing FIA members with access to marketing support.
Under the agreement, members will be able to access services aimed at supporting brand development, visibility, and instruction generation. The partnership is based on a shared focus on supporting independent agents operating in a competitive market, where clear branding and consistent communication are increasingly important.
FIA members will receive access to a range of benefits from Frank Marketing, including a free 30-minute discovery call, as well as services covering brand strategy, creative design, and managed prop tech solutions.
Kirsty Franks, founder of Frank Marketing, said: “The FIA represents a strong network of independent agents. We’re pleased to be working with Graham and the FIA to support members with practical marketing support focused on building trust and attracting the right clients.”
Graham Lock, founder of the FIA, said: “Our aim is to give members access to reliable, relevant support. Frank Marketing brings property sector experience and a practical approach that aligns well with the FIA. This partnership will provide members with additional options to support their marketing activity.”