Estate agency marketing tool to ‘guarantee instructions’

Spectre has just announced their brand-new Instruction Guarantee – promising agents a positive return on investment from direct mail marketing.

The prospecting tool provider says it will guarantee instructions to agents using its on-market and AI-driven off-market features – demonstrating Spectre’s complete confidence in the efficacy of its platform.

Here’s how the Spectre Guarantee works:

Spectre now guarantees that an agency will generate a minimum number of instructions over a 12-month period, calculated to ensure a positive ROI.

In fact, Spectre is so confident in its success rates that if the guaranteed level of instructions is not achieved, the agent’s subscription becomes completely free until they do! This includes full access to all of Spectre’s direct mail marketing tools, as well as the ongoing support of a dedicated Customer Success Manager – at no cost.

Spectre’s co-founder, Heather Staff, commented: “Over the last 8 years, we’ve honed Spectre to become the most powerful instruction generation tool available to agents. And, whilst other tools claim to be similar, nothing compares to the AI and data science behind Spectre.

“It’s just one of the reasons why Spectre’s direct mail has proven to be incredibly effective at generating instructions, as well as delivering a phenomenal average ROI of over 3000%. In fact, we’re so confident in the efficacy of Spectre AI, we’re ready to put our money where our mouth is!”

Tom Staff, co-founder, added: “With one of the largest data science teams in the industry, we’ve invested significantly in this area to create one of the best dataset for our agents – giving them access to the best insights to power their prospecting.

“It’s our award-winning AI that makes Spectre so powerful, setting it apart from other industry tools… and now we’re giving agents the chance to experience the difference for themselves, risk-free, with the launch of Spectre’s Instruction Guarantee.”



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