The UK Apartment Association (UKAA) – the trade body for the build to rent (BTR) sector – has appointed Graham Sibley as operations and marketing director.

Sibley will head up all UKAA operations covering purpose-built, professionally managed rental homes in the BTR single family rental, co-living and later living sectors.

According to an UKAA statement, Sibley “will be responsible for leading the UKAA team to provide high levels of service to members and sponsors while also growing the membership base”. 

It added: “He will deliver a sector-leading programme of conferences, webinars and seminars, and provide the base for the UKAA to influence government on behalf of the BTR sector.” 

Sibley has previously held positions at the Institution of Civil Engineers and the National House Building Council. He will work closely with UKAA chief executive Brendan Geraghty, whose focus will be on strategic matters and “presenting the voice of BTR in 2024 and beyond”.

Sibley said: “I am excited to be joining the UKAA at such a key time for the organisation and for the purpose-built accommodation sectors that its work covers. 

“Increasingly, such accommodation is delivering value for investors, developers and residents alike, making it an essential component of the UK’s housing mix going forward – as well as numerous overseas markets. 

“I look forward to leading the UKAA’s important operational work as these accommodation models continue to mature.”

Geraghty said: “We have a busy year ahead, with the delivery of the Build to Rent Code of Practice, the rebranding of the UKAA to reflect the scale of the sector and the progression of the UKAA Manifesto. 

“Graham’s wealth of experience from within the UKAA and beyond will ensure sound operational management at this important time in the organisation’s growth.”