A big thank you to EYE’s many readers as our development continues

The development of Property Industry Eye is about to enter a new phase and there are some changes coming that we know will enhance your enjoyment of the publication.

These changes will be more evolution than revolution but they will make the site more user friendly and much richer in useful content.

You’ll see a subtle change on the site later this week but rather like when a friend shaves off a moustache you will probably think something is different but you are not sure what it is.

Having established EYE as a leading source of daily industry news we shall be developing the popular contributor columns.

We will also be expanding the breadth of the site coverage to give readers ever more reason to spend time on our pages and to interact with each other in discussion, debate and information sharing.

Success breeds success and EYE’s quality journalism and ability to reach a very substantial proportion of the industry has seen us become media sponsors of Landlord Law at two of their highly successful conferences, and chosen by The Property Ombudsman to sponsor their new conference in the autumn.

Other high profile partnerships are coming soon.

Of course we could not run EYE without a revenue stream and we are very grateful to our numerous clients who promote their goods and services through advertising and marketing with us.

The promotional emails that we send you on their behalf are extremely successful and we really appreciate that you respond to them.

Unlike other publications we limit the frequency of sending these emails as we don’t want to flood your in-boxes. We know that for you and our clients quality wins over quantity!

The reader engagement with EYE, both on-site and within social media, is extraordinarily high and the quality v quantity factor is again a major factor in our success.

The read counts on our stories are absolutely genuine and, we guarantee, never inflated.

We also find there is a correlation between the number of reads and the consequent number of comments. ‘Hot’ stories often achieve 5,000+ reads and 100+ comments.

Some go on to over 10,000 reads. It is rare for a story to get, say, 1,000 reads and not have a single comment.

On Twitter we have a steadily growing band of  followers – currently about 4,500 – and they very actively tweet and retweet our stories: so much so that Propertyflock ranks EYE in the top five most tweeted domains for property stories – in the same league as the BBC, Telegraph, and YouTube.

On top of that fact we were delighted to find that Cision, the global media intelligence provider, ranks EYE in the top ten of UK property blogs.

In keeping with our position at the forefront of news reporting we are taking the lead in developing a strategy for the estate agency industry to counter the extraordinary levels of negative press coverage.

The hardworking, dedicated and professional people who work in full-service agency should surely be given respect and recognition, and EYE is now working hard to try and achieve some balance in the media reporting. Watch this space!

So it’s exciting times at EYE and you as our reader are a hugely important part of the process of our development. Without you we would not have a publication.

We are here as a resource for you and for the industry and its suppliers, and we look forward to the coming months as we give you even more reasons to make EYE your essential daily read.

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46 Comments

  1. fotw2614

    Great to see the continued success Nick and Team.Great articles with such up to date information to really help property people stay in touch with what is happening.Onward and Upwards to you all!

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    1. Nick Salmon Managing Director of EYE

      Thanks fotw2614. Glad you find EYE so useful.

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  2. Trevor Mealham

    One big improvement would be the need for users to put their real names in, rather than make rude or silly comments hiding behind pseudo names

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    1. smile please

      How does that help, apart from serving your curiosity? I don’t post under my name as some comments could be taken in the wrong way and harm my business. Posting under a moniker allows you to say what you feel and stay safe. Not everybody is here for self promotion Trevor.

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      1. Trevor Mealham

        @ smile – understanding who is posting will often allow others to understand where their view is coming from be it an agent, financial adviser, supplier etc.

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        1. smile please

          You can always ask. I for one would not post if i had to say who i am. My business can then be slated by anybody on here just because they do not like a comment.

          Anyway how would you police it? I would just use a googlemail account and call myself John Smith.

          I see how it could help you Trevor, you may see a sales angle and call them up and pitch your wares to them.

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        2. PeeBee

          Mr Mealham – you said it yourself – it is THE CONTENT of the post/view/opinion/argument that is the issue.

          It should not be – IS NOT, in fact – WHO posted it and their position.

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    2. Disillusioned

      We are called Trevor really, but its something we tend to keep quiet about.

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    3. Ric

      oh Trevor……. oh Trevor….. oh Trevor.

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    4. PeeBee

      But what about those people who make rude and/or silly comments who don’t post under a pseudonym – and have dyslexic fingers to boot…

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      1. Trevor Mealham

        The those who are not lesdyxic could look closer into the message meaning rather than Samsung and Apple providing little keyboards for big fingered people who are often between meetings or rushing to catch a train PeeBee.

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        1. PeeBee

          Mr Mealham

          You are a professional.  You represent THREE different parties when you commit your thoughts, ideas or plain old rants to the world in the way you do:

          YOURSELF;

          YOUR COMPNNY/ORGANISATION; and

          THE INDUSTRY

          Would you let a set of Sales Details go out littered with typos?  A Mailer?  Advert?  Portal Listing?

          Thought not.  So WHY, then, send our your prattlings on here looking like they do?

          Blaming tools and time is poor form, Sir.  YOUR AUDIENCE don’t care – and deserve better.

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          1. PeeBee

            I would point out that we do have posters here on EYE who do suffer from dyslexia.  They struggle to overcome its effect – and mainly do so admirably.

            You should take a leaf from their book.

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          2. PeeBee

            Oh – I don’t bl00dy believe I put a chuffin’ typo in there!

            Ears…donkey… HHHHEEEEE HHHHAAAAWWWWWW!

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            1. Trevor Mealham

              That’s Okay. Don’t worry about being an **** PeeBee. Sorry I mean’t ass (as in donkey)

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              1. PeeBee

                There – proof that you HAVE managed to influence me, Mr Mealham – but not in the way you would like to think.

                A tiny sliver of your most noticeable quality touched me and temporarily transformed me into an @$$.

                Luckily today I can spell again.

                YOU, however, will obviously still be looking to blame your fingers; your keyboard and your transportation means for schoolboy errors in grammar and diction.

                There’s only ONE person that seems to believe such excuse, Mr Mealham.  You have done an excellent job of self-convincing.

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    5. The Outsider

      Im Trevor and so’s my wife!

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      1. Trevor Mealham

        I think dad reversed his name to get Trevor – treboR – looked even worse.

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  3. interestedobserver

    The popular news stories comments should be moved to a forum after x comments or views to facilitate further discussion.

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  4. smile please

    Already an essential read for any property professional. For what it’s worth as I mentioned yesterday I would love to see the introduction of a forum. I personally am not too impressed by the guest columnists. For me they are either irrelevant or watered down self promotion adverts.

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    1. MF

      We posted at the same time, smile please.  I was NOT responding to you.  Being a lettings agent, I particularly like the articles from David Smith.

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      1. smile please

        Sure some do find them of interest,  glad you get something out of it for me too many (not all) are irrelevant or self promoting. I am not interested in what cake somebody ate at the weekend, not interested in looking at another news page by somebody that is all about self promo and no grasp on real industry issues. And trainers that think they are the best thing since sliced bread just because they know how to answer a phone and would struggle at a top agency. But just my opinion, sure others get something from it 😉

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  5. MF

    All good and I think the contributor columns are fantastic.  Advice, guidance and information at my fingertips!

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  6. whaley

    The only place to go !

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  7. Ric

    Great job EYE and no matter what the opinions it’s always nice to have the banter and debate we all seem to do. Well done to all.

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  8. wardy

    Give Tuf Luv his/her own column!

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    1. wilko

      Definitely, couldn’t agree more. Style of writing and content really makes me laugh.

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  9. wilko

    I wonder who has posted the most comments since the start? Any stats Ros?

    My money is on Trevor M.

     

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    1. Robert May

      175 Trevor Mealham said

      465 Peebee  said

      420 Wilko said

      388 Robert May said

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      1. wilko

        Blimey? What does that say about Geordies?

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        1. PeeBee

          We’ve got LOADSASTUFF to say, wilko! ;o)

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      2. PeeBee

        465??  In the last fortnight, maybe… ;o)

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      3. smile please

        Disappointed to have missed out on the top four placings! out of interest where am I???

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        1. Robert May

          426!!! there is nothing too scientific about my search it is simply a site specific search of Eye for Smile please said.

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          1. smile please

            Giving the Geordies a run! – More scientific then i am use to Robert!

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            1. Robert May

              There has been  a call for a steward’s enquiry. Peebee  seems to be hinting it is more than that so I  will have another look.

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              1. PeeBee

                Well… I’ve posted thirteen times so far today alone, Robert, so on the basis that EYE’s been winking at us now daily since 5 March 2014 it seems a tad unlikely that my batting average is just over one a day, doesn’t it?

                Any way that you look at it, though – I’m addicted!

                At least I’m not tied to 140 widgets! #chuffinTw@tter

                 

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  10. Paul H

    EYE has fast become the main destination for property news and debate, well done Ros.

    Also is there any truth in the rumour that Tuf Luv is in fact Nick Salmon’s alter ego!!

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    1. Nick Salmon Managing Director of EYE

      I’m afraid I could not begin to match TufLuv’s inimitable style of writing Paul. Besides, the only thing I smoke these days is, er, salmon. 🙂

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  11. Tristramboris

    “These changes will be more evolution than revolution”

    Good. We don’t want another Chris Evans on our hands

     

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  12. Tuf Luv

    Wow, true love happens all the time but a great place for agents to vent is rare. Eye’s set a high water mark that just won’t quit and I’m all in but real names? Jeez I might be caught between a rock and a crazy place but no one puts baby in a corner. Dude even my kids don’t know who I am.

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    1. PeeBee

      Whassup, TL?

      I understood every darn word of that post.

      You feelin’ okay? ;o)

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  13. Robert May

    I am loving the sans serif font change! Well done!

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  14. Nick Salmon, M.D. Property Industry Eye

    Thank you Robert. You win the non-existent prize for spotting the change. We reckon it makes reading on-screen much easier on the eye (no pun intended!) and we hope readers will agree.

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    1. Robert May

      They really do make a huge difference to people like me. The comment box is still a seriff font and that is where my biggest. problems come, reading back what I have typed

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      1. Nick Salmon Managing Director of EYE

        Your wish is our command. Commenting is now done in sans serif.

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