Whacky way to market OTM – but might one get sent to the Tower?

| Rosalind Renshaw

If this doesn’t brighten this wintry Monday morning, we’re not sure what might do the trick.

Here is the latest, and certainly the whackiest, in promotional material for OnTheMarket.

Courtesy of https://twitter.com/property1 step forward Your Maj, Messrs Cameron and Farage, and our Cilla.

Queen

Cameron otm

Farage otm

Cilla otm

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12 Comments

  1. MrJones
    February 2, 2015 at 07:08

    I had to think for a minute to check that it wasn't April 1st.

    Report
  2. nextchapter
    February 2, 2015 at 07:28

    Another example as to why Estate Agents shouldn't be allowed anywhere near photoshop!

    Report
  3. Gecko estate agents Ltd
    February 2, 2015 at 08:26

    i wouldn't want UKIP advertising my company.

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  4. NewsBoy
    February 2, 2015 at 08:33

    Great fun! A great way to generate some positive publicity and a very good idea. I wish I had the imagination or the courage to do the same!

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  5. RealAgent
    February 2, 2015 at 08:49

    I have to say amusing though it may be, I think if this is being used widely they are implying that these people endorse OTM which I think will get them in all sort of trouble. Bad idea chaps.

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  6. ray comer
    February 2, 2015 at 09:27

    The Queens image is copyrighted, any image not just on currency, you can't use it in any creative content. Stupid idea and likely to get the person/people responsible a stiff letter in the post very soon.

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    1. Woodentop
      February 2, 2015 at 13:47

      I think you will find it still carries accommodation in "The Tower".

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      1. Woodentop
        February 2, 2015 at 13:55

        Under the Trade Descriptions Act 1968, it is illegal “in the course of any trade or business” to give “false indication” that any goods or services are “approved by Her Majesty”.

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  7. smile please
    February 2, 2015 at 09:30

    May as well given pictures and crayons to a toddler…… Never ceases to amaze me when we are suppose to be experts at marketing there are still some in the industry they know very little about protecting a brand or how best to portray it.

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    1. smile please
      February 2, 2015 at 09:32

      After clicking the link at least it is not an agent!

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  8. Propert NW8 Agent
    February 2, 2015 at 13:58

    One more evidence that Estate-agents in the whole of UK have not for 1min thought "what about the consumer" and kept throwing sand in there own eyes by thinking that being on either RightMove or Zoopla would solve anything and consumers would just flock over to OTM on the 26th of Jan?

    Online agents are having a laugh now and stealing your stock!

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  9. Gump
    February 2, 2015 at 16:08

    That little collection is tragic beyond words

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