Zoopla has launched a new app for buyers and renters, which aims to deliver more leads to agents.

It specifically caters for the 60% of consumers who search for properties on mobile or tablet.

A tab enables users to see all the properties they have interacted with in one place and users can also save listings across all their devices, enabling a clean user journey from app to desktop.

Agents’ premium listings are compatible with the app.

It is available to download on iOS and will be available on Android shortly.

Zoopla boss Charlie Bryant said: “Zoopla is committed to creating and maintaining a marketplace where home-hunters feel ahead of the curve in their property choices and their knowledge of local property market dynamics.

“We anticipate this improved consumer experience within the app will generate more leads for Zoopla agents and in turn even better value for money for them.

“In this sense, both customers and agents benefit from our latest innovation.

“We have only started to scratch the surface of what is possible.

“As we tap further into consumer behaviours and target new demographics, we will continue to update and modify the app to better facilitate agents in reaching home-hunters and in generating new property leads.”