A business which tells private landlords how to list on Zoopla was yesterday asked to revisit its wording.

A tweet by MakeUrMove yesterday linked to an article on its site under  the headline: “How can private landlords advertise on Zoopla?”

Underneath, the text said: “So you know you need to advertise on Zoopla. Surely it’s just a case of writing your ad and paying a fee and you’re good to go? Unfortunately not.

“You know the benefits of advertising on Zoopla. But even though you can’t list your property directly it’s still easy to advertise your rental on the website.

“MakeUrMove are registered letting agents . . . This means we can list your property on your behalf.

“Not only will you get the benefit of exposure on Zoopla. But you also save the money and time it would take to do everything yourself.”

A spokesperson for Zoopla told EYE: “The fact is they operate as any other lettings agent.

“The wording is misleading and so we have asked them to revisit.”

Manchester-based MakeUrMove also lists on Rightmove.

The headline and wording of the article (first link) may no longer be the same as that quoted above. The second link demonstrates the company’s letting agency credentials.

https://www.makeurmove.co.uk/article/1884/How_can_private_landlords_advertise_on_Zoopla

https://www.makeurmove.co.uk/page/how-it-works

Alexandra Morris, managing director at MakeUrMove, said: “MakeUrMove launched in 2008 and is an online letting agent with a team of accredited property professionals providing letting and property management services through innovative technology solutions. We have worked with over 25,000 landlords and 225,000 tenants over the past ten years.

“A high proportion of our landlords are small and accidental landlords, many of whom are listing a property for the first or second time. As well as our core services, we offer advice and support to help make the process as smooth as possible for landlords.

“The article referenced here in Property Industry Eye piece answers a question these less experienced landlords often ask us, helping to educate them as they navigate the process of advertising their rental property.

“It clearly references the correct procedures for listing on Zoopla, which is through a reputable agent that has in place client money protection and is registered to a redress scheme and associations such as ARLA.

“As outlined in the article, we hold Client Money Protection, alongside membership of ARLA and registration with The Property Ombudsman.

“We have in place very strict procedures and processes to check the ownership of property, identity of landlords, and ensure compliance prior to a listing going live on the portals, which is why we are confident landlords listing through our platform are good landlords.”

EYE also asked Zoopla about a second instance, where a software company seems to suggest it will help landlords get their properties on to the main portals.

However, this morning Marc Trup of Arthur Online clarified that this offer was purely for agents.

https://www.landlordnews.co.uk/arthur-online-integrations-rightmove-zoopla/