Sunbury-on-Thames in Surrey has been named by Rightmove as the price hotspot for 2024, with the average asking price for a home jumping by 12.5% compared with the end of 2023.
The hotspot table is made up of a variety of locations across Great Britain, where prices rose the most compared to the end of last year.
The average price of a home for sale in Sunbury-on-Thames rose from £527,005 in 2023 to £592,976 in 2024.
Bristol City Centre is second on the list of hotspots with average prices rising by 9.0% compared to the end of 2023, and Swinton in Manchester came third, with prices also rising by 9.0%.
These trends contrast the much more subdued growth in prices on average across Great Britain, where the average asking price of a home rose by 1.4% in 2024, from £355,177 to £360,197.
At a regional level, average asking prices rose the most in the North East in 2024 at +4.2%, followed by the North West (+3.8%) and Wales (+2.9%).
London was the only region where prices at the end of 2024 were lower than at the end of 2023, dropping by 0.8% or £5,575.
Area | Average asking price 2024 | Average asking price 2023 | Year-on-year price change |
North East | £186,013 | £178,574 | 4.2% |
North West | £258,205 | £248,770 | 3.8% |
Wales | £258,487 | £251,198 | 2.9% |
Scotland | £185,573 | £180,733 | 2.7% |
South East | £466,971 | £455,580 | 2.5% |
Yorkshire and The Humber | £243,456 | £237,547 | 2.5% |
East Midlands | £280,153 | £275,866 | 1.6% |
South West | £373,223 | £369,690 | 1.0% |
West Midlands | £283,733 | £281,696 | 0.7% |
East of England | £407,464 | £405,158 | 0.6% |
London | £661,444 | £667,019 | -0.8% |
Looking at the types of property rising most in price last year, terraced houses were the strongest performer of 2024, with the average asking price of a terraced home increasing by 2.2%.
Flats were the weakest performing, with average prices rising by only 0.5% comparatively.
Looking ahead to 2025, Rightmove predicts that average prices will rise by 4% on average across Great Britain by the end of this year.
Rightmove also anticipates that there will be more transactions in 2025, around 1.15 million, and wider trends predicted include a beginning of the resurgence in London prices after being the weakest performer of last year.
Rightmove’s chief data officer, Steve Pimblett, said: “Despite a slow year for price growth overall, there will always be pockets of Great Britain which perform above the average, and 2024’s list of hotspots is a mixed picture, with the North, South, Scotland and Wales all represented in the top 10.
“Agents tell us that good quality homes in popular areas have continued to attract buyer interest, even in the slower periods of the market since mortgage rates went up. We predict that this year will be busier for the market in terms of price increases and sales, particularly if mortgage rates reduce.”
2024’s hotspots
Area | Average asking price 2024 | Average asking price 2023 | Year-on-year price change |
Sunbury-On-Thames, Surrey | £592,976 | £527,005 | +12.5% |
Bristol City Centre, Bristol | £391,042 | £358,654 | +9.0% |
Swinton, Greater Manchester | £264,081 | £242,303 | +9.0% |
Skelmersdale, Lancashire | £154,004 | £142,058 | +8.4% |
Gosforth, Newcastle Upon Tyne | £302,189 | £280,886 | +7.6% |
Swansea, Wales | £208,709 | £194,439 | +7.3% |
Merthyr Tydfil, South Glamorgan | £183,550 | £171,007 | +7.3% |
Darwen, Lancashire | £177,631 | £166,179 | +6.9% |
North Shields, Tyne & Wear | £247,479 | £231,533 | +6.9% |
Glenrothes, Fife | £155,240 | £145,337 | +6.8% |