iamproperty has launched its next innovation which it says is central to its ‘ecosystem of solutions for UK estate agents’, iamproperty CRM.

This follows a major programme of investment, as iamproperty continues it launch next gen agency solutions.

Key features include a property management module with an inspections feature, allowing lettings agents to manage their properties within the CRM, and a Letzone tenant onboarding platform with Vision+ integration to streamlikne the lettings onboarding process. iamproperty CRM has over 1,800 automations, in platform short cuts and the My Day dashboard, helping agents to maximise efficiency and save time on everyday tasks.

A dedicated data migration and onboarding team is in place to make the transition from agents’ existing CRM solution seamless, with switch over possible in as little as four weeks, as well as a UK-based support team easily available to agents via phone or email.

Neil Hope, chief transformation officer at iamproperty, said: “After a lot of innovation and investment into our technology, our people and our business, it’s an exciting time to be launching our CRM offering. The solution has been developed in collaboration with agents, with a key focus on making their lives easier by automating their day, giving them everything they need torun their agency with ease today and into the future.

“The automations we have embedded will be a key benefit to agents, but it’s not just great technology which makes up the solution, agents will also have access to our experienced support team. We have a proven track record when it comes to pairing market-leading tech with brilliant customer service.

“As with all our solutions, we’ll continuously innovate our CRM to help our Partner Agents stay at the forefront of the market and one step ahead of their competitors. We already have our next stage of innovations in flight and we’re very excited for the future.”

Ben Ridgway, co-founder of iamproperty, added: “We understand that CRM is key to an agent’s day and business, and it’s equally as important to us. It’s at the core of our ecosystem, which gives agents a single platform to manage their whole day, making their lives easier by saving them time and letting them focus on what they do best.

“iamproperty CRM gives agents the tools they need to take care of sales, lettings, property management and accounts within one intuitive and flexible cloud-based platform. It covers all the basics you’d expect plus much more. The automation functionality gives agents over 1,800 automations at their fingertips driving efficiencies and communication. Agents also have the option to define their own automated workflows so that they can make their own rules and run their team and business their way. It’s great to see iamproperty CRM out in the market as a key milestone of this ambitious innovation journey we are on.”

The CRM launch closely follows the launch of iamproperty’s new Marketing Toolkit, both huge milestones in the development of the iamproperty ecosystem, which now offers solutions across the entire buying, selling and lettings process including auction, onboarding, compliance (including Material Information), conveyancing, lead generation and CRM.