Hamptons will be rebranding Lanes New Homes and expanding its range of services in Enfield and Hertford to include residential property sales and lettings.

Having been part of Hamptons for the several years, Lanes New Homes has adopted the Hamptons name and branding in its entirety. The existing residential development teams will remain and have this week been joined by new residential sales and lettings teams in Hertford and Enfield.

The Hertford teams will relocate to a new premises right in the heart of the town centre later this year.

With sales, lettings and new homes now in Enfield and soon to be in Hertford, Hamptons has considerably expanded its footprint in north London and beyond.

Lesley Cairns, Managing Director at Hamptons: “The rebrand of Lanes New Homes and the expansion of Sales and Lettings teams into both Enfield and Hertford marks an exciting step for Hamptons.

“Now, not only will our established New Homes division be able to continue servicing our developer clients and assist buyers who are looking for a new home, but we will also be able to offer potential home owners access to a newly formed and highly experienced sales and lettings team. This fully integrated service is currently unrivalled in the local area.”

Sue Fisher, head of Hamptons residential development, Greater London, added: “As Lanes New Homes, we have represented both medium and national housebuilders for many years and have successfully marketed their developments through our unrivalled knowledge of North London and Hertfordshire. Although our name is changing, our commitment to our clients and developers is not. We look forward to nurturing our established relationships and forming new ones going forward.”

“By integrating into Hamptons’ 90-plus branch network, including 40 across London, we will be able to bring a far greater number of buyers to the developments we are selling. In fact, in 2020, 53% of all residential development sales came from Hamptons’ branch network. With this track record and our brilliant existing team we will undoubtedly be able to continue offering our developers the very best results and an unrivalled client experience.”